Work · E-commerce & DTC
Creative, ads, and operations
for brands that sell direct.
Ad creative at volume, paid media measured against margin, lifecycle that retains, and the storefront and ops engineering behind all of it.
ad variants shipped per week
cost per first order in a sample engagement
storefront load time on mobile
What breaks
Where the time goes.
The three problems we hear most from e-commerce & dtc teams.
Creative fatigues every week
The same three ads run until frequency climbs and cost per order follows. New creative arrives slower than the platform burns it.
Acquisition keeps getting more expensive
Platform changes and thinner attribution make last year's playbook cost more every quarter.
Ops runs on a pile of apps
Inventory, returns, support, and reviews each live in a plugin. Nobody has the full picture, and staff re-enter data between them.
What we run
The plays.
The same sprint system, tuned for this industry.
Ad creative at volume
Thirty-plus variants a week across static, motion, and UGC-style, produced from a brand kit and briefed from the numbers.
Paid social and search
Broad audiences, creative-led targeting, and one attribution view tied to order margin rather than platform-reported returns.
Lifecycle email and SMS
Welcome, post-purchase, winback, and replenishment flows written in your voice and tested against revenue per send.
Storefront engineering
Shopify themes and headless builds that load fast on phones, with checkout and subscription logic you control.
Ops agents
Agents that handle order status, returns, and review responses in the helpdesk you already use, with a receipt for every action.
Case studies
Sample results.
Anonymized composites that show the shape of an engagement.
A DTC apparel brand
SampleCreative volume that paid for itself
Rebuilt the paid social engine around weekly creative drops and a measurement stack the founders could read. Spend went up; cost per order went down.
+41%
return on ad spend over 90 days
-27%
cost per first order
A creator-led media network
SampleCutting production time in half
Built an editing and distribution pipeline around a network of shows. Long-form episodes now become cuts, captions, and posts without a night of manual work.
-55%
editing hours per episode
3x
short-form output per week
Use cases
How teams use it
Produce ad creative at test volume
Static, motion, and short video ads produced in batches, so your media buyer always has something new to test. Built on your brand system and cut from data on what is working.
Scale paid social with creative and data in one loop
Media buying across social and search platforms, run by people who also make the creative and read the numbers. Spend follows evidence, and the report matches the bank account.
Run lifecycle email and SMS that pays for itself
Welcome, browse, cart, post-purchase, and win-back flows built on your data and tuned every month. The owned channel that keeps working when ad costs rise.
Questions
Do you work inside our existing ad accounts?
Yes. We operate as a partner in your ad accounts, pixels, and billing. History stays with you, nothing moves to an agency account, and you can remove our access the day the engagement ends.
How do you measure results?
Against margin, not platform dashboards. We set up server-side events first, agree on one attribution view, and report cost per order and contribution margin weekly. If the numbers do not move, the review says so.
Can creative and media be separate engagements?
They can. Some brands bring their own media buyer and take a creative retainer; some do the reverse. They compound when run together under one weekly review, which is how most of our e-commerce partners work with us.
Which platforms do you build on?
Shopify first, headless with Next.js when the store needs it. We integrate with the email, SMS, helpdesk, and subscription tools you already run rather than moving you to new ones.
Sell more per dollar of spend.
Bring the ad account and the margin sheet. We come back with a creative plan, a measurement fix, and a first-month target.